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[쿠팡] Senior Biz. Marketing Specialist (Global Marketplace)

Location Seoul, South Korea


Company Introduction

We exist to wow our customers. We know we’re doing the right thing when we hear our customers say, “How did we ever live without Coupang?” Born out of an obsession to make shopping, eating, and living easier than ever, we are collectively disrupting the multi-billion-dollar commerce industry from the ground up and establishing an unparalleled reputation for being leading and reliable force in South Korean commerce.

We are proud to have the best of both worlds — a startup culture with the resources of a large global public company. This fuels us to continue our growth and launch new services at the speed we have been at since our inception. We are all entrepreneurial surrounded by opportunities to drive new initiatives and innovations. At our core, we are bold and ambitious people that like to get our hands dirty and make a hands-on impact. At Coupang, you will see yourself, your colleagues, your team, and the company grow every day.

Our mission to build the future of commerce is real. We push the boundaries of what’s possible to solve problems and break traditional tradeoffs. Join Coupang now to create an epic experience in this always-on, high-tech, and hyper-connected world.


Role Overview

Coupang is seeking a dynamic and motivated Marketing and Communications Manager for the Coupang Global eCommerce business. The role will be responsible for the development and management of marketing and communication channels and activities of the fast growing Global Sellers business in Coupang.

The primary goals of this role is to acquire new global sellers and build a strong brand and trust between Coupang and our global sellers through effective messaging strategies in close collaboration with the Global Seller business team and in line Coupang’s business goals.


What You Will Do

Channel and Campaign Management

  • Manage and develop content for Coupang’s Global Seller-facing marketing channels- Gloal Sellers Marketplace site, Email, Social Media, Display/Search Ads, and Service Providers to reach our potential Sellers, accelerate acquisition and strengthen their engagement with Coupang. 
  • Lead the planning and execution of the seller facing events (conferences, webinar) in terms of its sponsorship, audience recruitment, and content development.  
  • Collaborate with internal to create and drive Global Seller acquisition campaigns.
  • Collaborate with internal stakeholders to develop clear and concise Seller facing documentation such as newsletter, program guides, FAQ/help articles, announcements, and videos. 
  • Create seller marketing contents such as card news, blog articles and videos to acquire sellers on Coupang platform 
  • Develop strategies and style guides for seller messages.

  Basic Qualifications

  • Bachelor's degree in business, marketing, technology or relevant field of study
  • 5+ years of relevant work experience in marketing, editing, content production
  • Demonstrated success in SEO, display ad and content marketing
  •  Keen with data and proficient in excel 
  • Outstanding communication skill both in written and verbal 
  • Fluent in Korean and either English or Chinese
  • Experience promoting events across digital and offline channels
  • Experienced in leading and managing multiple Marketing or Communications projects

Preferred Qualifications 

  • Experience from e-commerce, retail industry
  • Experience using HTML or XML editing management tools
  • Experience producing video contents
  • Work experience in leading advertising/PR/marketing agencies


Recruitment Process and Others 

Recruitment Process

· Application Review - Phone Interview - Onsite (or Virtual Onsite) Interview – Offer

· The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances.

· Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage.


Details to Consider

· This job posting may be closed prior to the stated end date for application if all openings are filled.

· Coupang has the right to rescind an offer of employment if a candidate is found to have

submitted false information as part of the application process.

· Coupang does not discriminate against disabled applicants or those with veteran status.

· We are proud to offer equal opportunities for all applicants.

Privacy Notice

· Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice is located below.


Document Return Policy   

· This notification is given pursuant to Article 11 (6) of the Fair Hiring Procedure Act.

· A job applicant, who has applied but not been finally selected for a position at Coupang (the “Company”), may request the Company to return his/her hiring documents submitted pursuant to the Fair Hiring Procedure Act. However, this will not apply where the hiring documents were submitted via the website of the Company or e-mail, or where the job applicant submitted those documents voluntarily without a request from the Company. In addition, if the hiring documents were destroyed due to a natural disaster or any other reasons not attributable to the Company, such documents will be deemed to have been returned to the job applicant.

· A job applicant who wishes to request the return of his/her hiring documents pursuant to the main sentence of paragraph 2 above should fill out a “Request for Return of Hiring Documents” [Annex Form No. 3 in the Enforcement Rule of the Fair Hiring Procedure Act] and submit It by email ( In such case, within fourteen (14) days from the date of identifying the receipt of the request, the Company will send the hiring documents to the job applicant’s designated address via registered mail. Please be informed that the job applicant is required to pay the postage on the registered mail.

· In preparation for a job applicant’s request for the return of hiring documents pursuant to the main sentence of paragraph 2 above, the Company shall retain the original hiring documents submitted by the job applicant for 180 days from the completion of the recruiting process. If no request is made until the end of this period, all his/her hiring documents will be destroyed immediately in accordance with the Personal Information Protection Act.

· Hiring may be restricted in case the legal qualifications required for hiring and work performance is not met.